AMD introduced the Instinct MI325X, a new chip intended to rival Nvidia’s data center GPUs, which currently lead the artificial intelligence market. The MI325X is scheduled for production in 2024 to challenge Nvidia’s dominance, as the latter has been profiting from strong GPU demand, yielding gross profit margins of around 75%.
AMD aims to capture a portion of Nvidia’s market share.
The increasing popularity of generative AI technology, like OpenAI ChatGPT, is creating a demand for advanced data centers, leading to new competition opportunities. While Nvidia currently dominates this industry, AMD is aiming to secure a substantial portion of the market share, which is projected to be worth $500 billion by 2028.
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AMD CEO Lisa Su discussed the rapid growth of AI and increased investments in the industry during the launch event, emphasizing the company’s involvement. The MI325X, AMD’s latest chip, will be primarily marketed for full servers but pricing details are pending. It succeeds the MI300X and is part of a line that includes the upcoming MI350 in 2025 and the MI400 in 2026, aiming to compete with Nvidia’s future Blackwell series.
Apple has upgraded the 24-inch iMac with the M4 chip, enhanced camera, new colors, and up to 32 GB of RAM, following the release of the iMac with the M3 chip about a year ago. International availability of this updated version has not been confirmed yet.
iMac equipped with an M4 processor
The latest iMac features the M4 chip, which boasts a CPU and GPU with up to 10 cores. Apple states that the CPU is 1.7 times faster for daily productivity activities than the previous M1 model, and 1.3 times faster in Excel compared to the M3 version.
The GPU in the new M4 chip is significantly more powerful than that of the M1 and M3, being twice as fast as the M1 and 1.1 times faster than the M3 when it comes to gaming. Additionally, the M4 features an improved 16-core Neural Engine that boosts Apple Intelligence performance, surpassing the M1 NPU by threefold in speed.
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The latest iMac model offers a minimum of 16 GB RAM, exceeding the 8 GB found in the previous base version, and provides choices of 24 GB and 32 GB. It also features SSD storage starting from 256 GB, which can be expanded to 2 TB.
Apple’s latest desktop model retains the 24-inch Retina 4.5K display from the previous version, now offering a nanotextured glass option with a special coating for improved light diffusion. The coating is available for purchase separately at a price of $200.
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The top-tier version of the new iMac features four Thunderbolt 4 ports that support Ethernet and can be used with two external monitors of 6K at 60 Hz or one monitor of 8K at 120 Hz. In comparison, the entry-level model comes with two Thunderbolt 4 ports (without Ethernet) and is compatible with a single external monitor of 6K at 60 Hz.
Apple upgraded the camera on the device, providing a 12-megapixel sensor with support for “Center Stage,” ensuring the user stays centered in the frame. Additionally, the device includes the “Desk View” feature, displaying the user’s face and a top-down view of the table simultaneously.
Price and the possibility of acquiring something
The latest iMac featuring the M4 chip is now available for pre-order, and sales will begin on November 8. In the US, it is priced starting at $1,299.
This model can be purchased in six additional colors: green, yellow, orange, pink, purple, and blue, in addition to the unchanged original silver option.
Apple has released its latest Mac mini featuring the advanced M4 and M4 Pro chips, known for their compact design and high-performance capabilities. The new Mac mini is now for sale in Brazil, with prices going up to R $ 17,000.
The new Mac Mini features the M4 chip with Apple AI assistance.
The Mac mini featuring M4 offers a 10-core CPU and GPU, along with 16 GB of unified memory. Apple claims that the CPU performance is up to 1.8 times faster and the GPU performance is up to 2.2 times faster than the M1 chip model.
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The Mac mini with M4 Pro enhances performance significantly, featuring a 14-core CPU and a 20-core GPU that provides double the graphics power of the M4. It supports up to 64 GB of unified memory and offers a bandwidth of 273 GB/s, making it perfect for demanding Artificial Intelligence tasks.
Hardware-accelerated ray tracing support enhances visual quality and gaming experience on the Mac mini, with two USB-C ports and an earphone input at the front, and three Thunderbolt 4 ports on the M4 model and Thunderbolt 5 ports on the M4 Pro model at the rear.
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The Mac mini with M4 chip can connect to two 6K monitors and a 5K monitor, while the M4 Pro model can support up to three 6K displays at 60 Hz. This allows for over 60 million pixels for enhanced productivity and visual quality when using multiple screens.
The latest gadgets are pre-installed with macOS Sequoia, featuring various updates like iPhone Mirroring, Safari Highlights, an improved video player, and a new Distration Control feature to aid focus. Additionally, the system introduces Located Space Audio, supports AAA games such as Assassin’s Creed Shadows, and offers personalized backgrounds for video calls.
Cost and stock status
The new Mac mini models are now up for pre-order in Brazil, and will be officially launched on November 8. Prices start at R$ 7.499 for the M4 version and R$ 16.999 for the M4 Pro version. Student discounts are also available.
Apple has unveiled the latest 14 and 16 inch MacBook Pro models featuring the new M4, M4 Pro, and M4 Max chips. This new lineup, introduced on Wednesday, boasts full integration of Apple Intelligence, emphasizing high-performance processing and battery life. However, the prices are steep, ranging from R$19,999 to R$90,199.
What are the latest updates on the new MacBook Pro?
The new MacBooks feature subtle visual enhancements, such as a slim-edged screen with a notch for the front camera. Available in black spatial and silver colors, they are constructed from aluminum for durability. The 14-inch model is 1.55 cm thick and weighs 1.55 kg, whereas the 16-inch model is slightly thicker at 1.68 cm and weighs up to 2.15 kg.
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The new MacBook Pro features a range of connections at the back, such as a MagSafe 3 charging port, three USB-C ports, an HDMI port, a P2 headphone jack, and an SDXC card reader. Additionally, it supports 6E Wi-Fi and Bluetooth 5.3 for comprehensive connectivity.
The MacBook Pro is equipped with the latest Liquid Retina XDR display, offering a maximum brightness of 1,600 nits in HDR and a nano-texture option to minimize reflections. It also supports ProMotion technology for a dynamic 120 Hz refresh rate. The 14-inch model provides a resolution of 3024 x 1964 pixels, while the 16-inch model boasts 3456 x 2234 pixels, enhancing the visual experience for creators and design experts.
The main draw lies in the impressive performance of the new chips available in the 14-inch and 16-inch MacBook Pro models. These laptops offer various configurations, ranging from the M4 chip with 10 CPU and GPU cores to the top-of-the-line M4 Max with 14 CPU cores and 32 GPU cores. For the 16-inch model, it can be equipped with the powerful M4 Max, featuring 16 CPU cores and 40 GPU cores. This advanced setup, combined with the enhanced Neural Engine tailored for Apple Intelligence, positions these models as the most potent ones ever released by the company.
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The autonomy is a standout feature, offering a potential 24-hour battery life. The new MacBooks start with a 16 GB RAM capacity and no longer offer 8 GB options. Users can expand the RAM up to 128 GB and the storage goes from 512 GB to an impressive 8 TB SSD.
macOS Sequoia news
The latest MacBooks come with the macOS system Sequoia, which includes various enhancements like iPhone Mirroring, an updated Safari with improved features, a revamped video player, task-focused distraction control, Space Audio Located, and compatibility with AAA games. Moreover, macOS provides new backgrounds for video calls and a customizable color and image system for enhancing the appearance during video conferences.
Price and stock status
The MacBook Pros are already displayed on the Brazilian Apple website in both color options, but an official sales launch date has not been announced yet. The 14-inch model with an M4 chip, 16 GB of RAM, and 512 GB SSD starts at R$ 19.999.
The 16-inch model with M4 Max, 128 GB of RAM, 8 TB of SSD, and a nano-texture screen can cost up to R$ 90,199 for those looking for the highest configuration.
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